Benefits
TACTEL® fiber is a highly successful and well-known brand within the global textile industry. TACTEL® fiber is very popular because of its dynamic quality, versatility and contemporary appeal. Consumer awareness of TACTEL® fiber has been growing rapidly as a result of its increasing presence in leading retail stores and prominent designer ranges.
INVISTA has developed a total brand concept for TACTEL® fiber, which brings real advantages to every member of the textile chain from manufacturer to consumer everywhere in the world.
- TACTEL® fiber gives emotional brand appeal
- TACTEL® fiber adds premium value
- TACTEL® fiber gives buying confidence
- TACTEL® fiber speeds up market acceptance for fiber innovation
The TACTEL® fiber branding programme guards the integrity of the brand. Physical fabric and garment testing in approved test laboratories around the world and clear branding rules guarantee objective standards.
INVISTA is dedicated to the successful implementation, ongoing rejuvenation and uncompromising protection of the TACTEL® fiber brand worldwide.
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